Taking your packaging to the next level and delivering a truly memorable unboxing experience doesn’t have to mean significant investment in materials or customisation. Simple adjustments to your current packaging can make a world of difference in enhancing how your customers perceive your brand while adding value to the products and services you offer. It’s perhaps unsurprising that marking your packaging with logos and slogans can be an affordable way of boosting your image and ensuring your company stays long in the memory. NFC tags and QR codes are no-fuss, effective ways to allow your customers to access rewards and claim offers through your packaging – while packing slips provide means for brands to thank their customers and offer discount codes on promotions and future sales, according to Allpack.

This article was first published in the February 1st 2023 issue of Warehouse & Logistics News, subscribe to the magazine by clicking here.

Nulogy’s relationship with CEVA Logistics is continuing to forge ahead after its flexible cloud-based software was chosen as the new platform for the co-packing of automotive spare parts at its Melbourne facility in Australia. New industry-leading contract packing software is replacing the existing solution in order to meet the growing requirements for the handling of automotive parts. By digitalising operations at the site, Nulogy will drive enhanced visibility and real-time production monitoring, as well as improve materials and inventory management for the business and its customers.

As of April 2022, the UK has introduced a plastic packaging tax. This means that plastic packaging which contains less than 30% of recycled plastic will face a tax charge of £200 per tonne. With void fill one of the most common areas where plastic is used, you can avoid paying this plastic packaging tax by switching to an eco-friendly void fill, according to Springpack.

Due to Kite’s continued growth (powered by employee share-ownership) and record year in 2021, the packaging company has expanded its Regional Distribution Centre (RDC) network to include the North West of the UK. The new RDC, which opened in October 2022, is set to strategically serve industries from Cumbria down to Stoke-on-Trent, including Wrexham in North Wales. The North West RDC will be offering customers a dedicated delivery service, supplying a vast range of innovative standard and bespoke packaging solutions.

Empack, part of the Packaging Innovations & Empack, featuring Contract Pack & Fulfilment expo, has issued a blockbuster exhibitor lineup announcement for its 2023 show. Event organiser Easyfairs revealed Empack will play host to a number of leading names from the smart packaging, machinery, automation, and industrial robotics worlds at Birmingham NEC on 15 & 16 February 2023. Exhibitors include Allpack, Adpak Machinery, Intertape Polymers Group, KTEC Group, Jenton International, Marden Edwards, and more.

It’s great to see the packaging sector in growth, adapting to the ever changing needs of consumers.

George Simpson

Features Editor

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