Manitou is one of the UK’s leading suppliers of materials handling equipment and access platforms. Their comprehensive range includes Agricultural and Construction telehandlers, Rotary telehandlers, Industrial forklifts, Truck-mounted forklifts, Warehouse equipment, and Access platforms. Manitou UK promotes, sells and supports all of these products via a dedicated dealer network.

L-R: Nunzio Rio, Sales Manager R W Crawford; Peter Smyth, Sales Director Manitou UK; Wes Crawford, Managing Director R W Crawford.

Materials handlers are often the most used machine on UK farms. Whilst most farmers have a number of tractors, many have only one materials handler and it works every day of the year. It is a critical part of the farm business and many daily tasks cannot be done without it. Arable farms rely on their materials handler to load grain, move fertiliser and seed, handle bales and many other tasks in their busy season. Livestock farmers need the machine every day of the year to feed their animals.

The importance of these machines means they must be well designed, reliable, and supported by the best possible dealer network. To this end, Manitou has announced a number of key dealer appointments for January 2020.

R W Crawford Ltd & Suffolk Agri Centre

R W Crawford Ltd is a well-established AGCO dealer covering Essex, Kent, Sussex and East Hampshire. The company takes on the Manitou Agricultural product range at all three locations which are in Chelmsford, Billingshurst and Ashford.

Additionally, Crawford’s has agreed to work with Suffolk Agri Centre, near Bury St Edmunds, as a sub-dealer responsible all sales, and after-sales support in the county of Suffolk. All four branches attended extensive sales and service training courses, at Manitou, during December 2019 to ensure they are ready to support customers from January 2020. Spare parts and whole-goods stock was delivered during the first week of January.

Manitou UK Managing Director, Mark Ormond, stated “Manitou is delighted to announce the appointment of R W Crawford. This highly professional dealership is well placed to service the needs of our customer base in East Anglia and SE England. The Manitou brand will nicely complement the Fendt, Massey Fergusson and Valtra brands already promoted by the dealer”.

Glyn Lloyd & Sons Ltd

Glyn Lloyd & Sons is appointed as the Manitou Agricultural and Construction dealer for North Wales. Like many small farmers, Glyn Lloyd has had to diversify to grow. Glyn established the machinery sales business in 1979 and is now the primary part of the Lloyd family business.

Until now, the machinery sales business which is based in Abergele, has focussed on the construction machinery sector. The business sells and supports a range of construction machine products, the main one being Takeuchi mini excavators. Whilst the business sells many new machines per year, their focus is after-sales, priding themselves on market-leading customer support. This commitment, together with their agricultural heritage makes them ideally suited to sell and support Manitou Agricultural and Construction throughout North Wales.

Ryan Martin Ltd

Ryan Martin is appointed as ‘Compact Equipment Product’ (CEP) dealer for mid Wales.

Manitou launched an extended range of CEP machines at LAMMA 2019. The compact machine range which includes skid steer loaders, tracked loaders, and articulated loaders, is ideally suited to the farming business in mid Wales.

Ryan Martin founded his business in 2010 focussing on sales and after-sales support of used agricultural machinery. Today, the business sells and supports 150 used machines per year, from its base in Trefeglwys, Caerswsmost, mid Wales. Knowing the importance of materials handling in the region, Ryan had been looking for a supplier of product suitable for his customer base. The Manitou CEP fits that requirement perfectly and parts and machine stock started arriving in Trefeglyws during the first week of January.

Mark Ormond says, “We have been enormously impressed with the customer dedication of this young business. When we see how much Ryan and his team have achieved, since being founded in 2010, it is clear they will quickly prove their ability to sell and support new machines. We welcome Ryan and his team into the Manitou dealer family.”

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