DURABLE has almost 100 years of expertise in manufacturing workplace solutions which are used in many professions around the world. We identify work trends and develop award-winning products to meet the needs of the changing professional world. On average, DURABLE introduces 50+ new products to the market each year, making us a one-stop-shop for innovative workplace solutions.
What are your best-known products/solutions/services?
DURABLE is a premium manufacturer of warehouse and logistics solutions including innovative signage, slip-resistant floor markings and time-saving labelling systems.
Our award-winning signage range DURAFRAME® has been one of our fastest growing categories in recent years. The magnetic fold-back frame is available in over 80 different size, colour and attachment options with new variants being launched each year.
We also have a range of warehouse solutions including labelling products, safety signage, floor safety markings etc. that can quickly transform a busy warehouse into a more efficient and safer working environment. We are also Europe’s number 1 supplier of name badges and security pass holders with our range spanning over 100 different design, size and colour options.
As well as these core products we also offer over 1800 other workplace products such as key boxes, bins, cleaning products, tablet holders, filing solutions and much more.
Which industry sectors are your customers in and which ones are growing fastest?
Our customer base is hugely varied and spread across multiple different sectors. During our 100 years of trading the working world has drastically changed and in that time we’ve gained customers in sectors ranging from IT to facilities management.
We’ve managed to maintain such a varied customer base for such a long time because our main strength has been to manufacture products that support these changing working practices and meet demand.
What are your most recent product etc. innovations?
We have recently expanded our signage range with our new DURAFRAME® WALLPAPER. The frame comes with 4 self-adhesive strips which means that the frames can be attached and removed from sensitive surfaces such as paint and wallpaper without damaging it. This latest product release means that we now have an internal signage solution for every surface.
We have also just launched a brand new range of self-adhesive magnetic clips and rails called DURAFIX® which make it simple to keep important notes, documents, instructions, etc. organised. The range is also available as a unique 5m roll which can be easily but to size and used to display large paper formats for clear and obvious instructions, safety information, etc.
What are the major trends and developments affecting your category and your customers, and how are you responding?
Due to the increasing strain on the UK warehouse sector through online retailing, services such as next day delivery, and uncertainty around Brexit, our labelling ranges have been in high demand in the last 18 months.
During this time we’ve expanded the range by over 68% in a bid to help customers speed up and streamline their processes and tackle the strain on their warehouses.
In addition, Health and Safety rules and regulations are forever evolving, so we provide solutions such as our anti-slip floor shapes, tapes and signs to help make adapting to these changes as easy as possible for our customers.
How does business in 2019 compare to previous years? What’s your strategy for succeeding in the current climate?
In the last few years we have seen our range grow rapidly to meet the demands of the ever changing warehouse and logistics market.
This year we have had a big focus on how we can be more than just a manufacturer and more of a workplace partner. We have expanded our brand team which now allows us to offer a full range of marketing tools for our customers as well as promotional support both online and offline.
Another big focus this year and going forward will be to focus on our environmental responsibilities. This year we’ve shared our successes in the hope to inspire other similar businesses. We were recently recognised by the UKWA for our commitment to sustainability and reducing our carbon footprint and have been awarded the 2019 UKWA Environmental Award.
What’s the latest news from your company?
We were recently recognised by the UKWA for our commitment to sustainability and reducing our carbon footprint and have been awarded the 2019 UKWA Environmental Award.
We are thrilled to have won the ‘Environmental Award’ in which we demonstrated how we strive to make changes across our entire supply chain and help protect our world in the future.
Are you investing in staff training and skills development?
We have always taken pride in the fact that we openly allow staff to attend training events & seminars that are relevant to their roles to help develop their skillset. As a company we cover the cost of any event such as this as a commitment to our staff.
Are you taking part in any major trade shows? Can you tell us what you’ll be exhibiting there?
We will be attending IMHX at the end of September for the very first time. The event will give us the opportunity to meet with our existing customer base and also provide a platform to showcase the DURABLE brand and our latest products to those who may not know us.
At IMHX we will be showcasing our extensive warehouse solutions range which spans across 6 different categories.
Alongside our innovative signage solution DURAFRAME®, full range of anti-slip floor markings and warehouse labelling range, we will also be showcasing our extensive collection of workplace solutions which includes name badges, filing and storage and much more!
DURABLE UK Ltd
t: 01202 893799
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