The Aurora Group, the global manufacturer of energy saving, smart LED lighting solutions, is celebrating winning ‘Manufacturer of the Year’ at the 2015 Lux Awards.

As part of one of the largest privately-owned international LED lighting organisations, the Aurora Group has delivered over $1 billion of award-winning solutions to customers in over 70 countries throughout its 16-year history.

The judges pointed to a company that demonstrated value-for money products with quality that consistently exceeds expectations, calling it a playbook in how you succeed in lighting.

Richard Sells, Aurora’s Group Managing Director, said; “It is such an honour to win this prestigious accolade, which recognises our achievements across all of a lighting manufacturer’s disciplines.”

Aurora continually invests in world class in-house manufacturing capabilities and facilities including R&D, manufacturing, engineering, product development competencies in the UK and Asia.

“Over the years, we’ve continued to achieve recognition for multiple products, projects, channels, innovation and marketing through numerous industry awards. In 2014, Aurora’s Growthpoint Properties project in South Africa was awarded International Lighting Project of the Year by Lux Review. In March 2015, Heathrow’s Terminal 2 Airport Lounge won the Lighting Design Award. Recently, we won Best Marketing Campaign at NI Electrical Awards”.

Through an East/West partnership, it has developed specific competencies in key areas in all elements of Lighting DNA such as light source, thermal management, optics, driverless technologies, light engines, smart connected products, luminaire manufacturing and testing labs. Aurora recently became a Nemko-approved laboratory* which means it can certify its own products to a globally recognised standard.

With a focus on future development and continuous reinvention, most recently, Aurora has pioneered an IoT transformational business opportunity. It is the first manufacturer to partner with Gooee, the world’s first ‘Full-Stack’ lighting ecosystem, to provide Value Beyond Illumination and integrate smart technology into its products. This new era, termed Lighting 3.0, and new technology presents three key benefits: Environmental Intelligence Services, Human Engagement, Product & Asset Tracking.

From more than 200 nominations, the judges drew up the initial shortlists, tested products and visited projects the length and breadth of the UK to see them in action for themselves.

“What makes our awards unique is that we personally test every product on each shortlist and visit all the schemes assessed as possible winners,” said Lux publisher Ray Molony. “It means these awards have rapidly become the must-have trophies of the lighting industry, and this year’s candidates were stronger than ever.

Aurora also leads on training and education globally, using social media and digital communications to educate and inform. The Aurora Estate offers 11 innovative lighting experience showrooms and its mobile showrooms have already made 2500+ customer visits. A UK intern programme is going global in 2016.

Executing a multichannel strategy, Aurora sells across different industry channels through key brands: Aurora, Enlite (value-driven lighting essentials enabling increased LED adoption), OEM/ODM and Liteworks – design, service and support.

At LuxLive, the Aurora Group unveiled its new catalogue, ‘Lighting 2016 Edition 1’ and demonstrated how the company intends to deliver ‘Value Beyond Illumination’ in 2016 and beyond to accommodate five sectors – residential, hospitality, retail, commercial and industrial.

The Aurora Group is an international LED lighting organisation specialising in high quality, competitively priced energysaving, smart LED lighting products. With a presence in every continent, the group employs over 900 people at its world-class, state-of-the-art, integrated manufacturing facilities in Asia, Europe and the UK. An industry leader, Aurora is dedicated to design, R&D, manufacturing, engineering, testing, research and sales and marketing to 70+ countries. Aurora’s brands are optimised for the specific requirements of each channel and market. Aurora’s award winning projects division is defined by quality, design, efficiency and sustainability.


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