FeRFA, The Resin Flooring Association, is thrilled to announce the launch of its new brand identity, with a new and updated website to follow. This rebrand reflects FeRFA’s dedication to innovation, quality, and leadership in the resin flooring industry.

The new brand identity includes a refreshed logo, updated visual elements, and a modernised colour palette, all designed to embody the dynamic and innovative spirit of FeRFA.

The new website promises to offer an enhanced user experience with improved navigation, comprehensive resources, and a dedicated membership directory to connect users with top-quality contractors and suppliers. FeRFA’s CEO, Tracey Glew, commented, “Our rebrand is more than just a new look; it represents our commitment to being at the forefront of the resin flooring industry. Our new website will serve as a valuable resource for both our members and those seeking the highest standards in resin flooring solutions.”

Key features of the new website will include:

•User-Friendly Design: Intuitive navigation and a modern aesthetic.

•Resource Hub: A comprehensive collection of industry insights, technical guides, and best practices.

•Membership Map: An intuitive tool to easily find FeRFA-approved contractors and suppliers.

•Highlighting Industry Standards: Real-life examples of our Members’ work, showcasing the impact of resin flooring solutions completed to the FeRFA Standard.

As FeRFA continues to evolve and look to a fast-paced future, the new brand identity and website aims to better represent the Association’s mission to promote excellence, innovation, and professionalism in resin flooring.

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