Geek+, the global leader in mobile robots for logistics, and Adidas, the leading global sportswear brand, join forces to proudly announce the grand opening of their state-of-the-art automated distribution center in Suzhou, China, marking a remarkable achievement in their strategic partnership.

This fully automated warehousing and distribution centre, covering an area of 139,000 square meters, sets a new industry standard with its high degree of speed and flexibility in warehousing logistics. It can process more than one million pieces per day, with the capacity to hold ten million pieces of apparel and footwear in its facilities.

Geek+’s logistics robot solution addressed various challenges faced in Adidas’ logistics and warehousing operations. This included customisations for item location detection, significantly enhancing operational safety and aligning perfectly with human-machine collaboration needs. The solution also optimised robot handling efficiency through intelligent scheduling logic, elevating overall efficiency and improving the work experience for logistics center employees thereby increasing worker retention.

Harm Ohlmeyer, Global Chief Financial Officer of Adidas said, “With the establishment of this centre, Adidas aims to ramp up supply chain responsiveness, boost operational efficiency, and elevate the consumer experience. We envision these logistics advancements to provide valuable insights for Adidas’ global expansion.”

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