The Niche luxury fragrance house Amouage, is one of the first companies in the UK to benefit from the latest warehouse utility from OMG after taking delivery of a new NEOS II 14 ac reach truck from OMG UK importer Ambassador Lift Trucks.

Amouage’s luxury fragranced products are sold in exclusive UK stores including Harrods, Macy’s and Selfridges. From its London warehouse, Amouage also distributes bottles of perfume – some with £300 price tags to more than 15 countries as far afield as Australia.

Challenged with the safe cargo of a high-value, fragile product and a space restricted warehousing facility, Amouage’s Logistics Manager Duncan Hogg undertook extensive research before selecting Ambassador and OMG. ‘We had talked to a few UK warehousing suppliers and chose Ambassador based on their industry knowledge and the service levels they offer. We were impressed with the usability features and high specification of the OMG reach truck and felt it would suit our needs perfectly.’

A few weeks on, Duncan is delighted with the Neos II. ‘We absolutely made the right decision in the Neos II and I don’t believe we could have chosen a more suitable machine. It navigates perfectly and works with ease in our tight 2.5 metre operating aisle and as an experienced logistics manager I believe the wheel alignment feature on the Neos II should be introduced as a safety standard on all reach trucks.’

Chris Bunn, OMG National Sales Manager said: ‘The new Neos II has had a great UK reception and has proved to be as versatile and easy to use as it is hard working. It’s unique in that it is specially designed to work in such a small aisle, with the OMG Reach Truck’s characteristics and compact dimensions It delivers all round and we think it’s set to become a leader in warehousing equipment.’

Ambassador Lift Trucks Ltd

Tel: 01376 520520

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