What does “safety culture” really mean? The short answer: It’s the safety measures your employees take when no one is looking. It’s both your theoretical values about safety, as well as the practical application of safety procedures that reduce risks for employees.

Coordinating attitudes and actions to build a culture of safety doesn’t have to be complicated or cost you a penny. In fact, your existing safety procedures probably just need to be refreshed to incorporate a stronger “security net” without expending a ton of effort. Below are some effective, no-cost ways to promote safety that you can put in play tomorrow. By taking these steps, you can help better protect your employees, company, reputation, AND budget.


Reducing workplace injury—especially saving lives—is the critical benefit of having a culture committed to safety. Here are other big benefits to consider:

•Morale: Employees feel more fulfilled by their jobs and committed to their employer when they believe the company is invested in their well-being.

•Sustainability: Companies are more likely to prosper when they can control costs related to unsafe practices (claims, litigation, insurance, inoperable vehicles, etc.).

•Compliance: Meeting mandatory regulatory requirements and achieving high safety scores is easier when you already have safety best practices in place.

•Accountability: When safety protocol is communicated and enforced, employees are much more likely to abide by the rules.

•Reputation: Companies that prioritise safety have trustworthy reputations that are void of negative press, attract job candidates, and foster positive public relations.

Getting serious about safety may seem like a tall order with everything else on your plate. However, think of it more like starting a grassroots movement within your company—from your drivers to your leadership team. It will gather momentum once you give it an initial push. These five, effective methods will help you start that movement to build a culture of safety.

1.Find out where you stand today – review your current safety protocols and statistics.

2.Prepare now to avoid disaster later – be proactive and infuse safety into your culture.

3.Create a safety code of conduct – clearly define what is “right” and what is “wrong” in relation to safety at your company.

4.Develop an effective communications plan – make safety a part of your regular conversations.

5.Reward your safety heroes – recognise those who are perfect examples of safe and responsible employees.

About Lytx

Lytx® is a leading provider of video telematics, analytics, safety and productivity solutions for commercial and public sector fleets. Our unrivaled Driver Safety Programme, powered by our best-in-class DriveCam® Event Recorder, is proven to help save lives and reduce risk. Using the world’s largest driving database of its kind, along with proprietary machine vision and artificial intelligence technology, we help protect and connect thousands of fleets and more than one million drivers worldwide. For more information, visit www.lytx.co.uk, @LytxUK on Twitter, LinkedIn, our Facebook page or YouTube channel.