Cognex has increased its award-winning line of image-based barcode readers for logistics, postal, and retail distribution applications with the DataMan® 503. With the highest read rates in the industry, performance feedback, and no moving parts, the advanced DataMan 503 is suited for most challenging barcode reading applications and will change the industry’s perception of what can be accomplished with a barcode reader.
“Cognex is leading the rapid technology shift that is occurring in logistics, with distribution centres moving from laser-based scanner and complex line scan technologies to area scan image-based systems. This shift is occurring because customers are realising the tangible benefits these readers offer,” says Carl Gerst, Business Unit Manager for ID Products. “Cognex barcode readers surpass the limitations of the old technologies and produce read rates that were previously thought to be impossible. Higher read rates reduce manual handling of packages, which means lower costs for our customers.”
Made for challenging logistics applications
The DataMan 503 is a complement to the existing line of DataMan logistics barcode readers and has expanded the number of applications where image-based readers can be used. It is particularly well-suited for applications that have high speeds, wide belt widths, or large variations in package height. Key DataMan 503 applications include:
• High-speed sortation
• Multi-sided tunnel scanning
• Large format presentation scanning.
Xpand Your Field of View
Cognex has also launched an innovative field-of-view expansion technology for its DataMan® 300 series of image-based barcode readers called Xpand™. Xpand technology enables retail distribution, parcel and postal applications to be solved using fewer readers, which reduces installation time, setup duration and overall cost.
“The DataMan 300, has exceeded customer expectations with its ease-of-use and high read rates. With the addition of Xpand technology, the field of view of a single DataMan 300 can be increased by more than 50%,” said Gerst. “This technology significantly expands the addressable market in logistics by allowing a single unit to see more of the belt.”
Gerst continues, “The pressure for distribution centers to increase productivity and reduce labour cost has never been greater. The increased read rates that Cognex barcode readers deliver means a smaller number of packages need to be handled manually and fewer workers are required for relabeling or rerouting rejects.”
The Xpand accessory was designed specifically for use with the high-performance DataMan 300 series of barcode readers. DataMan barcode systems are a better choice than laser scanners because they deliver higher read rates, provide visual performance feedback and have a longer product life.
Cognex
www.cognex.com


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