One of the consequences of the global pandemic was that face-to-face meetings were replaced by virtual ones. Online meetings certainly have their benefits, including easy accessibility, inclusivity, lower costs, and reduced travel time leading to smaller carbon footprints. However, the necessity of the virtual environment over the last few years has highlighted the importance of in-person meetings.
It is only when you are face-to-face with someone – whether they are a friend, colleague, or potential customer – that you can truly develop a genuine connection.
This is a belief that is fundamental to Dawsongroup, and an integral part of its culture and processes. Its sales team takes the time to visit every potential and existing customer in person. Their aim is not to sell a particular product or service, but to connect with the customer as a valued partner and understand their business and what they are trying to achieve – something you simply can’t do over a video call. Their aim is to find out how they can work with you, whether by streamlining processes, scaling up or down to meet changing demands, improving efficiencies, reducing carbon emissions, or any other ways of improving, either now or in the future. Through this thorough understanding of the customer’s business goals and by seeing firsthand how their operations run, the team at Dawsongroup can use the company’s global expertise to share solutions that improve operations and processes in ways the customer may not have considered.
These solutions are not just about the visible future of the customer’s business, but also aspects which may not have been planned for yet. Dawsongroup’s global reach and decades of experience in the warehousing and logistics industries provides value to customers beyond their usual realm of knowledge, which they can use to their advantage.
Working as valued partners is a key aspect of Dawsongroup’s approach to customer relationships. With personal visits from each customer’s account manager, Dawsongroup has a reputation for developing a close working relationship with customers which benefits both sides. Part of that reputation includes honesty and reliability in providing solutions which utilise a Smarter Asset Strategy – the perfect combination for a long-term partnership.
Dawsongroup’s Smarter Asset Strategy offers solutions that go above and beyond the standard sales pitch. It is about understanding the customer’s business requirements now and in the future, and providing advice, options and innovations that provide value in terms of increased efficiencies, reduced risks, minimal capital outlay, and sustainability. It is about working with the customer to make sure the solution fits their business and their aims, and constantly reviewing it to ensure it stays relevant and effective.
Without that human connection and personal site visit, it is nigh on impossible to move beyond the standard asset discussion to a more in-depth understanding of the benefits and value that can be added to a business. It is only with an in-person meeting that the Dawsongroup team can explore customers’ processes and have an opportunity to provide solutions that effectively self-fund by saving more money than they cost.
Video calls definitely have their place in business – they offer convenience and flexibility, which is especially useful when operating across the country. However, nothing matches the human connection that can only be developed through meeting face-to-face. The environment, the passion of the people who work there, and the overall feel of a company can only be truly understood with an in-person visit, and this is exactly what Dawsongroup prides itself on.
Contact Dawsongroup on 01908 218111 or visit dawsongroup.co.uk to arrange a free personal visit and find out more about how Dawsongroup’s Smarter Asset Strategy solutions can benefit your business.


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