United Pallet Network – UPN – enjoyed a brilliant week of success at the 2018 CV Show held once again at the NEC in Birmingham. UPN exhibited with a substantial presence as one of only two companies representing the Pallet Networking Sector.
The CV Show is the best attended largest and most comprehensive road transport and commercial vehicle event held in Britain, the Show attracts close to 500 exhibitors and 21,000 business visitors.
Showcasing a state of the art Double Deck Trailer, UPN promoted on a powerful stand offering a balance of fun, with the “UPN Masters Putting Competition”, and professionalism, with its dynamic service video stings. UPN were able to reconnect with old contacts and establish new ones on a significant scale.
“We had a really successful week at the CV Show this year,” said UPN MD – David Brown, “I was really encouraged to see first-hand how we at UPN are seen as a Pallet Network – our friendly, flexible, and professional approach is actively converting hauliers over to our network as they become aware of our strength as a quality network – with of course our unique IQ!”
“Events such as this are not something that we have done regularly. As a result this was a bit of a “Big Toe” in the water for UPN. I am pleased to say the water has been excellent and indeed we are still following up on the valuable contacts that we made over the course of what was certainly the biggest industry event in the UK.”
In 2018 UPN confirmed its key marketing objectives as three fold – establishing a strong brand profile and perception in its sector – Pallet Networking – Maintaining and strengthening its high quality haulier membership across the UK – and supporting its haulier membership by generating new business leads from palletised freight shippers across the UK. The 2018 CV Show has excelled as a forum for achievement of all these objectives.
For operators it’s the annual meeting place and for sector suppliers the ultimate showcase for products and services. The level of innovation on display in the show halls confirms the significance of the CV Show in promoting the very best that this vital industry has to offer.
For two decades the Show has been a chosen platform for product launches, vehicle unveilings and global debuts.
With its “IQ” Initiative – drawing attention to the UPN difference in the Pallet Network Sector – Its unique IT support – and its – Service Quality Excellence – currently running at over 99% performance – the CV Show has helped UPN to continue to build strong steady growth from a unique position in the Pallet network sector.