Printers from Citizen Systems Europe have proved to be an ideal solution for businesses that want to boost sales by offering self-service terminals that bring speed and convenience to their customers. In particular, the Citizen label printers CL-S621, CL-S400, CT-S651 have been adopted by Austrian Post as fast, reliable and “ideally suited” for self-service terminals.
From information access points to product sales terminals and photo printing units, high street self-service solutions have experienced phenomenal growth in recent years. New booths are cropping up all over the place as consumers increasingly looking for ways to perform everyday tasks anytime, anyplace, anywhere – and in as little time as possible.
The trend towards self-service shopping hasn’t gone unnoticed by the Austrian Post. Many customers now want to send or collect letters and parcels outside the traditional opening times, so the organization introduced self-service terminals to address this need.
“The performance of the self-service terminals significantly optimizes our customer service,” says Peter Obermayr, Head of Branch Support at the Austrian Post. “On busy days, we are now able to significantly reduce waiting times for customers at the counters through self-service. And at times when the stores are closed, customers can buy stamps and send parcels seven days a week around the clock in stores with foyer and self-service facilities.”
Each self-service terminal is equipped with a touch-screen interface plus four printers from Citizen. The first is a CL-S621 thermal transfer printer that prints postage stamps. “The stamps are already on a roll; the printer adds the value, then cuts and ejects the stamp,” explains Jörk Schüßler, European Marketing Manager of Citizen. “It is important that a printed postage stamp lasts as long as a standard postage stamp, which is why we need a reliable thermal transfer printer such as the CL-S621.” The second and third printers in use are compact CL-S400 printers. One is used for printing labels for registered mail and the other prints shipping labels. The fourth printer inside the self-service terminal is the CT-S651, which prints receipts. “The receipt printer is a classic POS printer and it is fast and reliable,” explains Jörk. “With its front output, it is ideally suited for the self-service terminal.”
“Our self-service terminals are easier to use and reduce customer waiting times,” says Peter Obermayr. “Also, our staff can focus on giving customers advice. The refilling of print media, paper rolls, labels and ribbons is simple and requires little staff training. I would recommend the solution to anyone.”
Citizen System Europe
Jörk Schüßler,
European Marketing Manager
Tel: 020 8893 1900
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